Chungcheongnam-do

▲ Image representing wishes for the success of Goodtrae watermelons before exportation to Russia

Goodtrae Watermelon from Buyeo-gun is finally attracting Russian consumers.

During the hot weather, Goodtrae Watermelon is very popular not only in Korea but also in foreign countries. On the 24th, 20 tons of Goodtrae Watermelon was shipped to Sakhalin Oblast in Russia from the Seobuyeo Nonghyup Nammyeon branch.

In the event celebrating the first export to Russia, many guests participated to offer their congratulations, including Lee Yong-woo, governor of Buyeo Gun, head of organization & groups, president of the watermelon committee, and farmers.

Sakhalin Oblast in Russia is a region with the highest consumption in Russia with population of 600,000, and there are 30,000 overseas Koreans there. In this region, the consumption of watermelon is estimated to increase greatly in May~August.

The Gun expects that, by starting with the export of watermelon to Japan on the 4th and expanding the export to Sakhalin Oblast in Russia, the brand awareness of Goodtrae will be increased considerably. Especially, this carries great significance as the first export to Russia.

Through this export, the preference and consumption pattern of Russian consumers will be studied to export various Goodtrae agricultural goods to Russia, including watermelon, melon, etc.

Goodtrae Watermelon is distributed in the market only when the sugar content is over 11 brix, and the quality is famous for being uniform and excellent by using not only experts with long experience in measuring watermelon but also the latest equipment such as the non-destructive internal quality measuring system.

Buyeo Governor Lee Yong-woo, who participated in the event, expressed his satisfaction with Goodtrae advancing into the global market through export and emphasized the need to take greater care in the quality control of Goodtrae Watermelon in Buyeo.